THUNDER LOGO AND BYH BRAND IMAGE

The Thunder logos (below) are valuable assets of Bloomington Youth Hockey. The logos are registered trademarks of BYH. Therefore, the use of the logos for any fundraising, marketing or other commercial purpose requires written permission from a member of the Board of Directors.

BYH has an agreement with Squad Locker to create BYH official merchandise using the BYH registered logos. This arrangement returns a percentage of merchandise sold back to BYH. These funds are used to support BYH programs and reduces fees to participants. Use of the BYH logo outside of this arrangement reduces the benefits from the Squad Locker arrangement. Please contact a member for the BYH Board if interested in a similar arrangement.

Any fundraising that involves the use of a Thunder logo should limit color selection to navy blue, lime green, grey or white or any combination of these colors. Exceptions to this requirement include practice jerseys and the use of gray as a base color in clothing. Teams may also apply to the Board for an exemption to this rule. The image presented to the hockey community and the public in general by members of the BYH community should be consistent and positive, and these rules promote those objectives. 

No advertising should appear on any BYH branded clothing, including warm ups, game jerseys, and spirit wear. However, teams may solicit sponsors and include advertising on practice jerseys, which have limited exposure to the public. 

REGISTERED TRADEMARKS OF BLOOMINGTON YOUTH HOCKEY, INC.